Choose Your Words

Hello! I am your friendly marketing person, here to talk to you about words. Specifically, marketing words, and more specifically, overused marketing words. Or phrases (we do not discriminate). FULL DISCLOSURE: This is not a prescription, and you are not doing anything wrong! But it is my job to think about words and their meanings […]

Run Rod Run

Spare Us, Rod

The morning it was revealed that former Illinois Governor Rod Blagojevich tried to sell Barack Obama’s Senate seat, among other crimes, I was at a library-related work seminar, learning to do Something Online. When word leaked about the indictment and just how much Rod loved the f-word, the seminar all but stopped, as we had to […]